Top 10 Tech Web Tips

Become the King of Your Content Kingdom - Down with the Search King!

Devalue the blogosphere -> Well We can devalue your Algorithm by torching Nofollow

I am not suggesting an open war against the big search engine that has recently dropped cluster bombs on websites and blogs throughout the blogosphere from this blog to the Washington Post to Andy Beard that has documented the saga extremely well to Problogger, who temporarily lost rank and then got it back again after being forced to beg at the alter of the king, to Forbes and many university sites.  They dropped the cluster bomb on us and we are the ones that help them make their algorithms work.  They hit us because we were in fact influencing their algorithm. 

Domain	Starting PR	First PR Update	Second PR Update	Today’s PR
www.autoblog.com	6	6	4	4 or 6
www.engadget.com	7	7	5	5 or 7
www.problogger.net	6	6	4	6
www.copyblogger.com	6	6	4	6 or 7
www.joystiq.com	6	6	4	4 or 6
www.tuaw.com	6	6	4	4 or 6
www.searchengineguide.com	7	6	4	4 or 5
www.searchenginejournal.com	7	7	4	4 or 6
www.johnchow.com	6	5	4	4 or 5
www.quickonlinetips.com	6	6	3	3 or 5
www.seroundtable.com	7	7	4	4 or 6
weblogtoolscollection.com	6	6	4	4 or 6
andybeard.eu	5	4	3	3 4 or 5
www.blogherald.com	6	6	4	4 or 6
www.Forbes.com	7	7	5	4 5 or 6
www.sfgate.com	7	7	5	5 or 7
www.washingtonpost.com	7	7	5	5 or 7
www.technosailor.com	6	6	3	3 or 5
www.9rules.com	8	8	5	4 5 or 6
blog.nafurai.com	3	3	2	1 or 2
courtneytuttle.com	3	2	1	1 2 3 or 4
www.SunTimes.com	7	7	5	5 or 7
TheGadgetBlog.com	5	5	3	3 or 5
Space.com/	7	7	5	5 7 or 8
OneMansBlog.com	6	6	4	5 4 or 6
entrepreneurs-journey.com	6	5	3	3 or 5
The following are site updates which were not hit by a penalty previously for comparison purposes
www.hobo-web.co.uk	7	7	7	5
www.doshdosh.com	4	4	4	6
www.searchengineland.com	7	7	7	7
www.seomoz.org/blog	5	5	5	6
www.connectedinternet.co.uk	6	6	6	3 or 5
More news and updates available from source Andy Beard - Niche Marketing

Take Away the Easy Ride for the Search Engine on Cruise Control

The ‘Big Search Engine’ is on cruise control and has been on cruise control for 5-6 years now.  Their algorithm has not improved and they have attempted to make the websites on the internet conform to their pseudo Laws.

Well, the truth is that they are the biggest but not the only ‘Big Search Engine’ Out there.  Other search engines like Ask are really coming along and the big evil search engine’s days are numbered.  They just can not innovate like they used to.

Become the King of your Content Kingdom

Content is king on the internet but the content producers have not capitalized on their king making powers.  We put companies like the evil big search engine onto the throne because they could find the right content most of the time with their old tools.  But when content started to change the king started to lose power and blamed the king makers, even slapped us around a bit.  Many of us took our whipping like the good little co-dependents that we had become and played by the kings new dictates.

The reality is that the internet is flattening.  People do not need the king so much anymore, because some schmo on Facebook might have a better suggestion for where the right content is.  We are finding better more accurate gateways to the right content.  Its not about an algorithm telling you the right answer. 

1. Its about a person telling you the right answer.
2. Telling you why its the right answer.
3. Its about showing you how to apply the right answer.
4. And Its about you contributing some of your own new wisdom for future searchers that are looking for a rapidly adapting and growing correct answer.

Knock the Crutches Out from Under Neath the King

The King of Search walks with crutches.  These crutches keep the king in power.  The king of search walks on content producers with these crutches, crushing us down, grinding us into the internet sidewalk like beetles and slow roaches and soft chalky rocks.

Crutch Number 1 - Bloggers Index the Internet so that The King can index the bloggers

The King of search relies on bloggers to index the internet.  Its the biggest dirty secret out there.  We made the king, by interpreting the internet into text.  We see something, watch something, surf something and we write about it and that gives the king of search something to index.

When the king came in and slammed bloggers this month, they didn’t change how they indexed things, they just knocked down PR, the thing that enabled bloggers and websites to earn money from their manual indexing work for the king.  The king still relies on our former indexing work and financially benefits from it, while we have had that same work devalued!

Crutch Number 2 - The King forces bloggers to reduce clutter on the internet so that they can more easily Index the Internet

The King has turned content producers into street sweepers!  They force and encourage us to put Nofollow tags on links within our pages.  They do this so that they can index the important from the less import links with their bots.  That’s not really our problem, that’s theirs.  Our goal is to make things good for our readers not for some faceless bots used by the king that slams us and forces us to come begging for more.

Thank You Sir!  May I have another!

Bloggers Rising

So there are two ways that we can help ourselves break our dependency on the King that we helped to create and keep in power.

1.  Torching Nofollow with Disinformation in the Tags - The king requires a nofollow guide to what’s really important on the internet.  Make the results of their requirement useless!

Simply put nofollow tags on the important information and leave unimportant links without nofollow tags. 

• If you run a blogroll or even affiliate links, put nofollow tags on them.  ~ Tip - If the sites are important to you, link to them contextually in articles without the nofollow tags.
• If you link to a major site like Wikipedia or flikr or Facebook or digg or YouTube or any of those sites that are going to get lots of traffic, put a nofollow link on it.  Those sites do not need the boost, they don’t need the juice, they are swimming in juice.
• When you write articles, use lots of links, but throw in nofollow tags on some of those links that don’t need the juice or just put some semi important links in to have a few links running with nofollow.

Why?  The king’s henchmen bots will see that you are following the nofollow rules.  They will think you are a loyal servant and won’t see the disinformation happening, because they are not people smart enough to see through the ruse.

The Result: The content producers information will increase in importance and the king will wane as their results, the actual search results will falter. (Until the king gets off their ass and actually does some work to improve their processes and search engine, or gets beaten by the competition that is working to make significant improvements.)

2.  Ending Your Free Manual Indexing Work for the King - Learn How to Leave Text Behind, move into Video and Audio and watch the king sputter.

Your visitors are looking for information.  They want to find it quickly and easily and absorb it even faster.  When publishers start indexing and interpreting the internet for the evil search king, we do help people find information faster.  However, once they get there, we do not have to show them text.  We can show them slide shows of text, videos with or without sound, even give them audio to listen to on their computer or iPod.

Why?  The King doesn’t have a clue when it comes to video and audio search, but some of the Kings competitors do and they are growing quickly.  This is your wake up call and opportunity to give your readers a more compelling product, make your site stickier and STICK IT TO THE MAN, the evil King himself. People are gravitating to video, because its a medium that they are highly trained in.  They are surrounded by flat panels and LCD TVs and projectors putting out 8 foot wide screens on their living room walls.  Push your message into video and your readers will get it.

The Result:  You readers will be happier, they will stick around more.  With the competitor search engines out there, you will even start to rocket to the top of the results as video gets more emphasis.  Even better yet, it will force the king to improve their own product or suffer the loss of their kingdom and monopoly.

Become the King of Your Own Content

You can become the King of your own Content again, but you have to take the power back.  We all have to take the power away from the usurper King and end our co-dependence.  The great thing about the path to taking control of our destiny again, is that the path to do that empowers the original king makers again.  We do not have to become kings ourselves along the way, but we can end the slavery and benefit from the true value of our efforts, our knowledge, our wisdom and our words.

Personally, I don’t care if the king continues as a going concern or not.  If they improve and do good business, more power to them.  If they continue to trample people and operate like a ruthless monopoly and in true monopolistic spirit generate a crappy result, then off with the Kings monopoly head!

What are You Doing to Fight the Google Bomb?

OK, look, Google did what they did to PR.  That was only one cog in the wheel of what drives value on the internet.  If all of your force was on PR, then you need to diversify your blogging tactics and fight back to regain ground.

So what are you going to do to diversify your tactics, methods, revenue streams and ability to attract and hold the elusive visitor?

Here are some of the things that I am doing:

1. Writing more focused on niche blogs
• Emphasis on More Writing since I can now write 150 words per minute thanks to the best blogging tool ever.
• Promoting additional niche blogs, my next one will be on law, since I have a law degree.  Its a bit dry to write about sometimes, but it pays well and will probably get worked into my next degree program.  There’s always something to write about from politics, to recalls, to lawsuits, to traffic accidents like that pile up in the tunnel in California last week, truck accident lawyers websites got lit up after that.
2. Writing my thoughts on my blogs and not wasting the content in forums.  Post a link in there instead. 
• I’ll read yours if you read mine!
3. Edit, Edit, Edit - It comes with writing more.
4. Promoting my individual articles heavily
5. Not holding my self to 101 or 207 words - Complete the topic, complete the thought, if you can’t don’t publish it yet. - My average article is over 350 words, always has been.
6. Advertising my own sites (notice the advertisers didn’t get hit too hard - just publishers)
7. Optimize, Optimize, Optimize and Optimize some more
   Network, but do not network superficially (Blogrolls out, Articles about bloggers in)
8. I’m strategically placing do not follow tags (will discuss this highly effective tactic more elsewhere and it doesn’t have anything to do with putting no follow tags on an advertiser link)
9. I am still using Adsense
10. I am still using advertising networks
11. I am still using TLA  (none of my TLA blogs were hit)  -
• Note this is not a TLA blog.  TLA Update - TLA is not kicking blogs out of their system that dropped below PR4.  If you look in TLA today, you will see a lot of PR1, PR2, and PR3 blogs in there.  They were not likely accepted at that level as they used to require PR4 and higher, but after talking with them yesterday, through their new advertorial program (advertiser writes article and includes links with nofollow tags on your blog that goes through normal article rotation) BTW TLA owns part or all of ReviewMe ~ not my favorite network as their pricing has never worked for me as an advertiser nor as a blogger.
12. I will be writing more and more and more
13. I will be running more sites with groups of authors (It doesn’t fit PayPerPost’s model or TOS, but that is PayPerPost’s problem not mine - PPP’s advertisers will just miss out on that opportunity.  Sites with more authors get more traffic.  PPP needs to wake up on this issue.)
14. Politics, Politics, Politics - Hello! There’s a billion dollar election coming. 
15. I don’t care if you like him or hate him but have you received an advertising order from John McCain yet? 
• 

16. Have you solicited Hillary’s advertising people for an order yet?    Have you starred in your own Obama Girl video yet?

17. What else are you doing to get involved in politics this year?

• 
18. Apply Peer Pressure on the Industry - If you see bad writing help that writer to see that they need to improve.  If its bad paid writing, you could report them to the Google Webmaster thing, but that doesn’t serve anyone other than Google.  I recommend a more humorous approach.  You can email in a link of a bad article or site example.  FartPerPost will then snap a picture of the article or site and publish the picture but not the link.  Potential for lots of laughs with no real harm.

Things That I will Avoid a Google Bomb (some of these are not new)

1. I’m going to review every site and insure all items on the site ad value to my readers first,  advertisers buttons don’t belong on article pages
2. If I have to disclose at an article level, I will definitely be looking much more closely at the amount that its paying and will likely only consider these ‘advertorials’ when the links are no follow.
3. I’m not blatantly identifying my blogs in paid to blog network forums
4. I’m not wasting my content in forums
5. Screw Digg - If you are a blogger, skip Digg.  You are only likely to attract haters.  There are many other social networks in the sea.  I like thoof myself.

When Scarfing Content Bites Back

Bloggers have been plagued for quite sometime when people come around and steal their content, posting it as their own on a different site.

Well there’s a new trend for scarfing content that is probably legal and possibly even helpful for bloggers.  But can result in some funny consequences.

The concept is that instead of ripping off an entire article, a topical website will keep a Google news or blog search running.  Every time an article comes up that mentions a keyword, the program will pull the excerpt from the original blog and post that excerpt in a new article on the topical blog.

As an example, here is a cosmetic surgery site.  I wrote a ludicrous article on a satire blog (this is how I beat writers block) called The Viral Grape Vine.  This article was about the crazy concept of Barack Obama having an affair with Hillary Clinton.

In the article I mention within a fake salicious quote the word Botox and this resulted in the cosmetic site picking the quote up and publishing it!  Little did they know that the botox reference was inappropriate in nature, because they are not real people publishing the excerpt!

So for everyone out there that wants to run some automated content through their site, you might think twice before you do that!

If you own this site and happen across this, good try, sorry to screw up your system, let me buy you a drink at Paris Las Vegas if you go to Blogworld this year.

PS No I do not know what program they are running.